The Impact of OTT Platforms on Cinema

 



OTT platforms like Netflix and Amazon Prime have transformed the entertainment landscape, challenging traditional cinema. They offer on-demand access to diverse content, making global entertainment more convenient and affordable.




While cinemas rely on box office hits, OTT platforms encourage experimental and regional storytelling, giving filmmakers creative freedom. However, their rise has shifted audiences away from theaters, particularly for smaller-budget films, impacting box office revenues.



Despite challenges, cinemas remain relevant for blockbuster experiences, while OTT platforms thrive as hubs for innovative content. Together, they redefine how stories are created and consumed


Harshita 

BJMC 1

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